- Beacons is the most full-featured link-in-bio product available. It's genuinely good at what it does. That's not the problem.
- The problem is that a web storefront on beacons.ai/you will never be an App Store listing, will never send push notifications, and will never build brand equity that compounds.
- Beacons' $40/mo Pro plan gives you digital product sales. A subscription app gives you recurring monthly revenue that grows while you sleep.
- Creators selling $29 digital products need 345 sales per year to hit $10K/month. Creators with 834 app subscribers at $12/month are already there.
- Beacons is where creators start monetizing. A custom app is where they start building a business they could sell.
Beacons deserves credit. It's the most ambitious link-in-bio product ever built. While Linktree stopped at being a list of links, Beacons added invoicing, media kits, a digital product store, brand deal management, email capture, and AI-powered content suggestions. At ~$11M in revenue and a claimed $1B valuation, they've built something real.
If you're comparing Linktree to alternatives, Beacons wins. That's not the interesting question.
The interesting question is: what happens when you outgrow the best link-in-bio product on the market?
The Quick Comparison
| Beacons Free | Beacons Pro ($40/mo) | Stan Store ($29/mo) | Your Own App | |
|---|---|---|---|---|
| Your URL | beacons.ai/you | beacons.ai/you | stan.store/you | App Store + your domain |
| Digital product sales | Yes (9% fee) | Yes (0% fee) | Yes (0% fee) | Yes |
| Recurring subscriptions | Basic | Basic | Basic | Full native billing |
| Push notifications | No | No | No | Yes |
| App Store listing | No | No | No | Yes |
| Brand deal management | Basic | Yes | No | N/A |
| Media kit generator | Yes | Yes | No | N/A |
| Invoicing | Basic | Yes | No | N/A |
| Customer data you own | Limited | Limited | Limited | Fully owned |
| Who owns your audience | Beacons | Beacons | Stan | You |
Want to own your subscribers, not rent them?
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What Beacons Does Well
The Ceiling Creators Hit on Beacons
Subscription Revenue vs. Digital Product Sales: The Math
- Month 1: $1,450
- Month 6: $1,450
- Month 12: $1,450
- Total year: $17,400
- Month 1: $1,200
- Month 6: $4,872
- Month 12: $9,193
- Total year: $63,841
Recurring revenue changes the math entirely.
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The App Store Distribution You're Missing
Who Should Stay on Beacons
- Your primary revenue comes from brand deals, and Beacons' media kit and invoicing save you real time
- You sell digital products (templates, presets, ebooks) and one-time transactions are your business model
- You're under $3K/month in total creator revenue and still experimenting with what your audience wants to buy
- You don't have content that lends itself to daily or habitual use (workouts, lessons, meal plans, meditation)
- You're still validating your app idea and need more data before committing
Who Needs Their Own App
- You want recurring subscription revenue, not one-time product sales
- Your content is daily, habitual, or routine-based. Workouts, study sessions, meditation, practice schedules, meal plans. These are app businesses, not web storefront businesses.
- You're generating $5K+/month and want that number to compound instead of reset
- Your audience regularly asks where they can get more from you, subscribe, or access your content in one place
- You've hit the ceiling on brand deals and want revenue that doesn't require trading your time for money
- You want to build something with real equity. Something you could sell in five years. A Beacons page has no resale value. A subscription app with 5,000 paying members does.
Frequently Asked Questions
Beacons is where creators start monetizing. Your own app is where you start building a business.
Content creators are the most powerful distribution force on the planet, and almost none of them own anything. We build every creator a real business of their own.
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