
Author · Founder & CEO
Weston Bell-Geddes
Weston Bell-Geddes is the founder and CEO of BUILT BY FOUNDRY. He writes about creator-owned software businesses, subscription app strategy, App Store launches, and the product operations that turn an audience into durable recurring revenue.
Areas of expertise
- creator economy
- creator monetization
- mobile app development
- subscription apps
- App Store publishing
- software product operations
Research and practical guidance
Latest articles by Weston Bell-Geddes
Allison Bornstein: 2,200 Clients, 40,000 Books, and the Camera-Roll Test
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October 13, 2026Jeff Cavaliere's ATHLEAN-X: 14.3M Subscribers, a $199 Year, and an App With 0 Ratings
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October 12, 2026Whatnot Review 2026: 7 Commission Tiers, a 28-Day Reset, and the $15,000 Line
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October 12, 2026Cracking the Cryptic: 8 Sudoku Apps, a $2 Monthly Puzzle, and the Finished-Pack Test
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October 10, 2026ShopMy Review 2026: 82% of the Commission, an $11 Payout, and Up to 120 Days to Get Paid
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October 10, 2026Paul Sellers' Woodworking Masterclasses: 665 Episodes, $16 a Month, and a $192 Year With No Discount
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October 7, 2026