1. Agreement to Terms
These Terms of Service govern your use of the Rethread mobile application ("App") operated by Built by Foundry, Inc. ("BBF"). By accessing or using the App, you agree to these Terms generally and acknowledge our Privacy Policy. If you don't agree, please uninstall the App.However, the Arbitration Agreement, class-action waiver, and jury-trial waiver apply only if you affirmatively accept them through an unchecked checkbox and acceptance control presented with links to these Terms and the Privacy Policy. Merely downloading, installing, accessing, or continuing to use the App does not constitute acceptance of the Arbitration Agreement.Age Requirement: You must be at least 13 years old to use Rethread. If you're 13-17, review these Terms with a parent or guardian.2. About Rethread
Rethread is an iOS application that helps thrifters and sewists photograph any garment, receive three AI-generated flip ideas in Cait Conquers' voice, follow a step-by-step plan for the flip they pick, watch Cait's matching tutorial clip at every step, save flips to a personal workbench, and (for Pro subscribers) unlock unlimited scans and the full saved-flip library.Not Professional Sewing or Safety Advice: Rethread is a creative reference tool. It is not professional sewing instruction, pattern-making advice, or a substitute for working with a qualified sewing teacher. AI-generated flip ideas and step-by-step plans may suggest moves that don't suit your specific fabric, garment construction, sewing machine, or skill level. Always inspect the garment, work in good light with sharp tools, test on a scrap when in doubt, and stop if a step isn't working. Use of scissors, rotary cutters, sewing machines, dyes, bleach, irons, and other tools is at your own risk.
AI Limitations: Flip ideas, step-by-step plans, technique routing, and any other text or recommendation generated inside Rethread are produced by artificial intelligence. They may be incomplete, out of date, or incorrect. They reflect pattern matching against training data, not site-specific expertise on your garment. You are responsible for verifying any output before acting on it.
Cait's Tutorial Videos: Tutorial clips played inside Rethread are the creative work of Cait Trantham (Cait Conquers), licensed for in-app playback only. Following Cait's tutorials is at your own risk and responsibility. BBF and Cait do not warrant that any technique shown is suitable for your fabric, machine, body, or environment. Always use your own judgment.
3. Accounts
The App may let you use it without an account or may offer sign-in through the App, Apple, Google, or another provider. You must provide accurate information, keep your device and credentials secure, and promptly report unauthorized access. You are responsible for activity through your account unless applicable law says otherwise.4. Premium Subscriptions and Billing
Price, billing period, trial terms, and renewal details appear on the purchase screen before you confirm. The app store processes payment and controls cancellation and refunds under its rules and applicable law. Unless the purchase screen says otherwise, a subscription renews automatically until canceled through your app-store account and access continues through the paid period after cancellation.Rethread Pro may unlock additional scans, saved projects, the tutorial library, and other premium features. The price, trial length (if any), billing period, renewal terms, included features, and cancellation details shown on the purchase screen control. Apple handles billing, cancellation, and refunds under its rules, subject to rights that applicable law does not allow you to waive.5. App Stores and Third-Party Services
Apple App Store: If you obtained the App through the Apple App Store, your license to the App is governed by Apple’s Standard Licensed Application End User License Agreement ("Apple Standard EULA"). These Terms govern BBF accounts, subscriptions, server-side services, content, and conduct. They supplement the Apple Standard EULA but do not amend, replace, or supersede it. If these Terms conflict with the Apple Standard EULA concerning the App license, warranties, External Services, termination, damages exclusions, or limitation of liability, the Apple Standard EULA controls. Nothing in these Terms increases BBF’s obligations or liability under the Apple Standard EULA.Google Play and any other distribution platform's applicable terms also apply. Third-party services have their own terms and privacy practices. BBF is not responsible for services BBF does not control.6. User Content
Your content: You keep ownership of the garment photos you submit, the flips you bookmark, and any other content you create in the App. By using the App, you grant BBF a worldwide, non-exclusive, royalty-free license to store, transmit, process, display, and analyze your content solely as needed to operate the App for you (including transmitting photos to our AI providers to generate flip ideas and plans).AI outputs: AI-generated flip ideas, step-by-step plans, and recommendations are provided for your personal use. You may use them freely for your own sewing and refashion projects. BBF does not claim ownership over the individual flip ideas or plans generated for you, but BBF owns the App, the AI integration, the prompts, and any aggregated, de-identified data used to improve the product.Cait's content: Cait Trantham's tutorial videos, voice, persona, brand marks, and any content authored by Cait inside the App (including the curated technique library and Cait-voice copy in flips and plans) are licensed to you for personal, non-commercial use within the App only. You may not extract, download, redistribute, repackage, resell, fine-tune a model on, or otherwise reuse Cait's content outside the App. Cait's content remains the sole property of Cait Trantham (Cait Conquers).Provider practices: BBF does not itself use your scans, photos, or saved flips to train a third-party model. AI routing and model providers may nevertheless retain or log inputs and outputs or use them to improve services or models under their own terms and configuration. BBF does not guarantee zero data retention or that providers will never use submitted data for training.Content standards: Do not submit photos or content that are unlawful, infringing, harassing, or contain sensitive personal information unrelated to your refashion project (faces of people who haven't consented, license plates, documents, etc.).Deletion is handled as described in the Privacy Policy, subject to records the law permits or requires us to retain.7. Protected Content and Prohibited Uses
You may not use the App, its data, outputs, prompts, or content to build a competing product or to train, fine-tune, or evaluate a competing model. You may not extract, scrape, download, reproduce, or redistribute Cait Trantham's tutorial videos, voice, persona, brand marks, or curated content. BBF, Cait Trantham (Cait Conquers), and their licensors retain all right, title, and interest in the App and protected content. These restrictions supplement the license supplied by the applicable app store and do not replace or modify it.8. Creator Brand and Tutorial Library Protections
Cait Conquers' tutorial library, voice, and brand are central to Rethread. To protect both Cait and the people who use the App in good faith, you agree that you will not (a) screen-record, download, mirror, or rehost Cait's tutorial videos for any purpose other than personal in-app playback, (b) republish or repurpose Cait's tutorial content on TikTok, Instagram, YouTube, or any other platform, (c) use Cait's name, likeness, or @caitconquers handle to imply endorsement of any product or service other than Rethread, or (d) use the App's outputs to train, fine-tune, or evaluate any AI model. BBF and Cait reserve all rights to enforce these protections. If you see someone violating these protections, please email support@builtbyfoundry.io.9. Prohibited Conduct
Don't: reverse engineer the App, attempt unauthorized access, use bots or scrapers, share account credentials, distribute abusive content, violate laws, interfere with the App's operation, or commercially exploit App content.We may suspend or terminate accounts that violate these Terms.10. Intellectual Property
BBF and its licensors own the App, trademarks, and provided content. For an App obtained through the Apple App Store, the Apple Standard EULA supplies your license to the App; these Terms do not grant a separate or broader App license. For an App distributed through another platform, BBF grants you a limited, revocable, non-exclusive, non-transferable, and non-sublicensable license to use the App as permitted by these Terms and that platform's rules. No other rights are granted.11. Termination
You may stop using the App at any time. We may suspend or terminate access if you materially or repeatedly violate these Terms, create risk or legal exposure, or if we discontinue the App. Where practical, we will give reasonable notice. Provisions that by their nature should survive termination—including ownership, disclaimers, liability limits, indemnity, and disputes—will survive.12. Indemnity
To the extent permitted by law, you will defend and indemnify BBF and its directors, officers, employees, and partners from third-party claims arising from your unlawful misuse of the App, your violation of these Terms, or content you submit. This does not require you to indemnify anyone for their own negligence or unlawful conduct.13. Limitation of Liability
To the fullest extent permitted by law, the App is provided "as is" and "as available." BBF disclaims implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. BBF does not promise the App will be uninterrupted, error-free, or that its content will always be accurate.To the fullest extent permitted by law, BBF will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, data, goodwill, or use.Apple-distributed Apps: To the fullest extent permitted by law, BBF’s total aggregate liability to you for all claims arising out of or relating to an App obtained through the Apple App Store, its related services, these Terms, or the Apple Standard EULA—taken together under all legal theories—will not exceed the lesser of (a) $50 USD or (b) any lower aggregate limit provided by the Apple Standard EULA. This is one combined aggregate limit, not a separate limit under each agreement, claim, or theory. Nothing in these Terms increases or supplements the liability available under the Apple Standard EULA.Other platforms and services: For claims unrelated to an Apple-distributed App, BBF’s total aggregate liability will not exceed the greater of $100 USD or the amount you paid for the applicable service during the 12 months preceding the event giving rise to the claim.These exclusions do not apply to liability that cannot lawfully be limited, including liability for fraud, willful misconduct, or death or personal injury caused by negligence where applicable. Your non-waivable consumer rights remain in effect.If you experience harm related to App content, report it to support@builtbyfoundry.io. BBF will investigate and take appropriate action.14. Dispute Resolution
Before starting a formal claim, send a written notice describing the dispute and requested relief to support@builtbyfoundry.io . The parties will try in good faith to resolve it for 30 days. Either party may still seek urgent injunctive relief when necessary.US Residents
Applicability and affirmative acceptance: This Arbitration Agreement applies only if you are an adult user in the United States and BBF’s records demonstrate that you affirmatively accepted this version through the acceptance process described above. If BBF cannot produce that record, neither party is required to arbitrate under these Terms, and the class-action and jury-trial waivers in this section do not apply.Individual arbitration: Except for an eligible individual small claims case or a claim for injunctive relief concerning misuse of intellectual property, any dispute will be resolved by binding individual arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules. The Federal Arbitration Act governs this clause. The hearing may occur by video, in your county, or at another mutually agreed location. The arbitrator may award the same individual remedies as a court.Class and jury waiver: You and BBF waive any right to a jury trial and to bring or participate in a class, consolidated, representative, or private-attorney-general action. If a court finally finds the class-action waiver unenforceable for a particular claim, only that claim may proceed in court.Opt-Out: Email support@builtbyfoundry.io within 30 days after the date you affirmatively accepted this Arbitration Agreement, with "Arbitration Opt-Out" in the subject line. Include the email address or other account identifier you used when accepting so BBF can match your notice.Users outside the United States
The arbitration and class-waiver terms in this section do not apply to users outside the United States. You may bring a claim in the courts where you live and retain any non-waivable local consumer protections.Governing law
Delaware law governs these Terms, without regard to conflict-of-law rules, except that the Federal Arbitration Act governs arbitration and mandatory law where you live may still apply.15. Assignment and Corporate Transactions
BBF may assign or transfer these Terms and any rights or obligations under them, in whole or in part, without your consent, to an affiliate or successor in connection with a merger, acquisition, financing, reorganization, change of control, sale of the App or relevant business line, sale of all or substantially all relevant assets, or operation of law. Any assignee will take these Terms subject to the obligations applicable to it, and BBF will provide any notice required by law. You may not assign or transfer these Terms without BBF’s prior written consent. Any attempted transfer contrary to this section is void. Any transfer of personal information remains subject to the Privacy Policy and applicable law.16. Changes to Terms
We may update these Terms as the App or law changes. We will post the revised Terms and update the date above. If a change materially reduces your rights, we will give reasonable advance notice where required. Changes apply prospectively. If you do not agree, stop using the App before the revised Terms take effect. A revised Arbitration Agreement applies only if you affirmatively accept that version through the acceptance process described above.17. Contact Information
BBF2261 Market Street, Suite 86046
San Francisco, California 94114, United StatesGeneral inquiries: support@builtbyfoundry.ioPrivacy requests: privacy@builtbyfoundry.ioWebsite: builtbyfoundry.io