Clara Terms of Service | BUILTBYFOUNDRY

1. Agreement to Terms

These Terms of Service govern your use of the Clara mobile application ("App") operated by Built by Foundry, Inc. ("BBF"). By accessing or using the App, you agree to these Terms generally and acknowledge our Privacy Policy. If you don't agree, please uninstall the App.However, the Arbitration Agreement, class-action waiver, and jury-trial waiver apply only if you affirmatively accept them through an unchecked checkbox and acceptance control presented with links to these Terms and the Privacy Policy. Merely downloading, installing, accessing, or continuing to use the App does not constitute acceptance of the Arbitration Agreement.Age Requirement: You must be at least 13 years old to use Clara. If you are 13–17, review these Terms with a parent or guardian.

2. About Clara

Clara, formerly Claim It, is a relationship-clarity and self-growth app created with Liv Merima and operated by Built by Foundry, Inc. ("BBF"). It offers: - a love and feminine archetype quiz and readings - Ask Clara, an AI companion guided by Liv's approach - the Red flag decoder - a private journal - check-ins - Liv's Classic affirmations and practices Some features require a Clara Plus subscription.

AI Guidance: Ask Clara, readings, the Red flag decoder, and AI check-ins (when enabled) are generated automatically by AI, guided by Liv Merima's approach. - Not Liv: Clara is not Liv, and Liv does not personally read or answer your messages. - Can be wrong: AI output can be inaccurate, incomplete, outdated, or unsuitable for your circumstances, and the same question may get different answers. - Your judgment: treat every reply as one perspective, "a lens, not a verdict." Decide for yourself before acting on it, especially decisions about your relationships, safety, health, money, or legal matters. Using outputs: subject to third-party rights and applicable law, you may use the outputs you receive for personal purposes. Outputs may not be unique, and BBF does not promise that copyright or other exclusive rights exist in them.

Not Therapy or Professional Advice: Clara supports self-reflection and personal growth. It is not therapy, counseling, coaching by a licensed professional, medical or psychiatric care, legal advice, or crisis intervention, and it does not diagnose or treat any condition. The client stories Liv shares describe individual experiences with her coaching. Results vary and are not guaranteed.

Your Safety Comes First: If you are in danger, feel afraid or controlled in a relationship, are experiencing abuse, or are thinking about harming yourself, stop using Clara and contact local emergency services, a crisis line in your area, or someone you trust. - Clara cannot call for help and does not monitor conversations. - Only send messages or take actions Clara suggests if they feel safe for you.• 988 Suicide & Crisis Lifeline (US): Call or text 988
• Emergency: Call 911 or your local emergency number
• Crisis Text Line (US): Text "HELLO" to 741741
• International: findahelpline.com

3. Accounts

You can start Clara without an account.Guest use: when you first ask for an AI reply or reading, Clara creates a private guest session so your request can be processed and saved.Saving an account: you can sign in with Apple, Google, or an emailed code, which lets you restore your workspace and subscription on another device. Your sign-in account belongs to the account system shared by Built by Foundry apps. You are responsible for keeping access to your sign-in method secure.Returning Claim It members: Clara may recognize your earlier Claim It account and link it to Clara.Deleting your account: use You → "Delete my Clara account", or email privacy@builtbyfoundry.io. Our Privacy Policy explains what is deleted and when.

4. Premium Subscriptions and Billing

Price, billing period, trial terms, and renewal details appear on the purchase screen before you confirm. The app store processes payment and controls cancellation and refunds under its rules and applicable law. Unless the purchase screen says otherwise, a subscription renews automatically until canceled through your app-store account and access continues through the paid period after cancellation.What Clara Plus is: an optional auto-renewing subscription, offered in the plans shown on the purchase screen (currently weekly and annual). Its price, billing period, and any free trial are shown on the purchase screen before you confirm.Billing and renewal:
- Purchases made on iOS are billed by Apple to your Apple Account. Apple subscriptions renew automatically unless cancelled at least 24 hours before the end of the current period; Apple may charge for renewal within the 24 hours before it ends.
- Purchases made on Android through Google Play are billed by Google Play. Google Play subscriptions renew at the start of each billing period unless you cancel before renewal.
- If a free trial is offered, its length, eligibility, price after the trial, and renewal terms appear before you confirm. Cancel before the trial ends to avoid the subscription charge, following the timing shown by your store. Trial eligibility is determined by the store.Managing and cancelling:
- On iOS, manage or cancel in Apple Account subscription settings. On Android, use Google Play → Payments & subscriptions → Subscriptions. Clara also links to the store from Help → "Manage or cancel subscription."
- Cancelling stops future renewals. Access generally continues until the end of the paid period, subject to the store's terms and any refund or revocation.
- Deleting the App or your Clara account does not cancel a subscription.Refunds and restoring:
- The store through which you purchased handles billing and refund requests under its policies, subject to rights applicable law does not allow you to waive.
- Use "Restore purchases" with the store account used to purchase. Contact support before buying again if an existing purchase is not recognized.Price changes: we may change subscription prices or test different prices for new subscribers. Any change to an existing subscription follows the store's notice and consent rules.

5. App Stores and Third-Party Services

Apple App Store: If you obtained the App through the Apple App Store, your license to the App is governed by Apple’s Standard Licensed Application End User License Agreement ("Apple Standard EULA"). These Terms govern BBF accounts, subscriptions, server-side services, content, and conduct. They supplement the Apple Standard EULA but do not amend, replace, or supersede it. If these Terms conflict with the Apple Standard EULA concerning the App license, warranties, External Services, termination, damages exclusions, or limitation of liability, the Apple Standard EULA controls. Nothing in these Terms increases BBF’s obligations or liability under the Apple Standard EULA.Google Play and any other distribution platform's applicable terms also apply. Third-party services have their own terms and privacy practices. BBF is not responsible for services BBF does not control.

6. User Content

Your content: you keep ownership of what you write or record in Clara, including journal entries, messages, answers, and notes.What you let us do with it: you grant BBF a limited license to host, copy, process, back up, sync, display, and export that content, and to send the parts you allow to our AI providers. We do this only as needed to provide, secure, and support the App and to comply with law. We do not use your private content to train AI models.Content about other people: you may include information about other people, such as messages from a partner. Share only what you have a right to share, and do not use Clara to harass, monitor, or harm anyone.Share cards: if you publish a share card, anyone with its link can view it until it expires or you remove it.Feedback: we may use feedback you send without obligation to you.Deletion: account deletion is governed by the Privacy Policy.

7. Liv Merima's Role

Liv Merima created Clara's approach, content, and Classic practices with BBF. BBF operates the App and is responsible for these Terms.- Using Clara does not create a coaching, therapeutic, or professional relationship with Liv.
- Offers Liv makes outside the App, such as coaching, courses, or her podcast, are governed by their own terms.

8. Prohibited Conduct

Don't: reverse engineer the App, attempt unauthorized access, use bots or scrapers, share account credentials, distribute abusive content, violate laws, interfere with the App's operation, or commercially exploit App content.We may suspend or terminate accounts that violate these Terms.

9. Intellectual Property

BBF and its licensors own the App, trademarks, and provided content. For an App obtained through the Apple App Store, the Apple Standard EULA supplies your license to the App; these Terms do not grant a separate or broader App license. For an App distributed through another platform, BBF grants you a limited, revocable, non-exclusive, non-transferable, and non-sublicensable license to use the App as permitted by these Terms and that platform's rules. No other rights are granted.

10. Termination

You may stop using the App at any time. We may suspend or terminate access if you materially or repeatedly violate these Terms, create risk or legal exposure, or if we discontinue the App. Where practical, we will give reasonable notice. Provisions that by their nature should survive termination—including ownership, disclaimers, liability limits, indemnity, and disputes—will survive.

11. Indemnity

To the extent permitted by law, you will defend and indemnify BBF and its directors, officers, employees, and partners from third-party claims arising from your unlawful misuse of the App, your violation of these Terms, or content you submit. This does not require you to indemnify anyone for their own negligence or unlawful conduct.

12. Limitation of Liability

To the fullest extent permitted by law, the App is provided "as is" and "as available." BBF disclaims implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. BBF does not promise the App will be uninterrupted, error-free, or that its content will always be accurate.To the fullest extent permitted by law, BBF will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, data, goodwill, or use.Apple-distributed Apps: To the fullest extent permitted by law, BBF’s total aggregate liability to you for all claims arising out of or relating to an App obtained through the Apple App Store, its related services, these Terms, or the Apple Standard EULA—taken together under all legal theories—will not exceed the lesser of (a) $50 USD or (b) any lower aggregate limit provided by the Apple Standard EULA. This is one combined aggregate limit, not a separate limit under each agreement, claim, or theory. Nothing in these Terms increases or supplements the liability available under the Apple Standard EULA.Other platforms and services: For claims unrelated to an Apple-distributed App, BBF’s total aggregate liability will not exceed the greater of $100 USD or the amount you paid for the applicable service during the 12 months preceding the event giving rise to the claim.These exclusions do not apply to liability that cannot lawfully be limited, including liability for fraud, willful misconduct, or death or personal injury caused by negligence where applicable. Your non-waivable consumer rights remain in effect.If you experience harm related to App content, report it to support@builtbyfoundry.io. BBF will investigate and take appropriate action.

13. Dispute Resolution

Before starting a formal claim, send a written notice describing the dispute and requested relief to support@builtbyfoundry.io . The parties will try in good faith to resolve it for 30 days. Either party may still seek urgent injunctive relief when necessary.

US Residents

Applicability and affirmative acceptance: This Arbitration Agreement applies only if you are an adult user in the United States and BBF’s records demonstrate that you affirmatively accepted this version through the acceptance process described above. If BBF cannot produce that record, neither party is required to arbitrate under these Terms, and the class-action and jury-trial waivers in this section do not apply.Individual arbitration: Except for an eligible individual small claims case or a claim for injunctive relief concerning misuse of intellectual property, any dispute will be resolved by binding individual arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules. The Federal Arbitration Act governs this clause. The hearing may occur by video, in your county, or at another mutually agreed location. The arbitrator may award the same individual remedies as a court.Class and jury waiver: You and BBF waive any right to a jury trial and to bring or participate in a class, consolidated, representative, or private-attorney-general action. If a court finally finds the class-action waiver unenforceable for a particular claim, only that claim may proceed in court.Opt-Out: Email support@builtbyfoundry.io within 30 days after the date you affirmatively accepted this Arbitration Agreement, with "Arbitration Opt-Out" in the subject line. Include the email address or other account identifier you used when accepting so BBF can match your notice.

Users outside the United States

The arbitration and class-waiver terms in this section do not apply to users outside the United States. You may bring a claim in the courts where you live and retain any non-waivable local consumer protections.

Governing law

Delaware law governs these Terms, without regard to conflict-of-law rules, except that the Federal Arbitration Act governs arbitration and mandatory law where you live may still apply.

14. Assignment and Corporate Transactions

BBF may assign or transfer these Terms and any rights or obligations under them, in whole or in part, without your consent, to an affiliate or successor in connection with a merger, acquisition, financing, reorganization, change of control, sale of the App or relevant business line, sale of all or substantially all relevant assets, or operation of law. Any assignee will take these Terms subject to the obligations applicable to it, and BBF will provide any notice required by law. You may not assign or transfer these Terms without BBF’s prior written consent. Any attempted transfer contrary to this section is void. Any transfer of personal information remains subject to the Privacy Policy and applicable law.

15. Changes to Terms

We may update these Terms as the App or law changes. We will post the revised Terms and update the date above. If a change materially reduces your rights, we will give reasonable advance notice where required. Changes apply prospectively. If you do not agree, stop using the App before the revised Terms take effect. A revised Arbitration Agreement applies only if you affirmatively accept that version through the acceptance process described above.

16. Contact Information

BBF
2261 Market Street, Suite 86046
San Francisco, California 94114, United StatesGeneral inquiries: support@builtbyfoundry.ioPrivacy requests: privacy@builtbyfoundry.ioWebsite: builtbyfoundry.io